Why Google reviews matter

As Google is the most used and trusted search engine,

people pay attention to reviews on the platform.

Google reviews are important because:

They raise the profile of your business online. 

People are more likely to visit your website or your business if they see good reviews.

They are beneficial for search engine optimization. 

If Google sees that you have good reviews,

your website will be ranked higher in search engine results

because Google can see you are popular and offer

customers a good experience. As a result,

good reviews improve your relevance.

Google’s algorithm is dedicated to giving searchers

the most relevant results, so having

good reviews will improve your ranking.

The star rating based on your average rating

appears under your company name in your

Google Business Profile. If you have 4 or 5 stars,

this will result in more people clicking on

your business listing.

They allow you to receive

essential feedback on your company. 

Feedback from customers helps you

understand how your business is perceived

by others and pinpoint areas for improvement.

Good reviews improve brand trust. 

People trust Google, so they trust reviews found on

your Google Business Profile.